Cumberland, Wisconsin

Great coffee doesn't need a big-city excuse.

Small-town roots, serious craft. Every cup at Roots is pulled with intention, every pastry baked in-house, and every visit treated like it matters.

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Locally owned Made with care Community focused
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Interior of Roots Coffee Company with warm lighting and wooden fixtures
Barista pouring coffee into a cup
Our Story

Rooted in this town,
committed to the craft.

Roots Coffee Company wasn't built on trends or franchise playbooks. It was built on a simple belief: the best coffee in the Northwoods deserves a home base that takes it seriously.

We source specialty-grade beans, roast with consistency, and bake our pastries fresh every morning. Whether you're grabbing a quick espresso before work or settling in with a pour-over and a book, we've made this space for people who care about what they drink.

100% Specialty-grade beans
Daily Fresh-baked pastries
Our Standards

The details are
the difference.

Intentional Roasting

We work with roasters who prioritize freshness and flavor clarity. Every batch is roasted to highlight the origin character — not masked by it.

Baked In-House Daily

Our pastries and breads are made from scratch every morning. No day-olds, no shortcuts — just real ingredients and real effort.

Built for Community

This is your neighborhood coffee shop. We know our regulars by name, support local events, and treat every customer like a neighbor.

Visit Us

Come find your
new favorite cup.

1414 2nd Ave

Cumberland, Wisconsin 54829

(715) 671-0000

Call us for questions or catering

Hours

Monday – Friday: 6:00 AM – 3:00 PM

Saturday: 7:00 AM – 3:00 PM

Sunday: Closed

Call Us Get Directions
Street view of Cumberland, Wisconsin downtown area

Roots Coffee Company

1414 2nd Ave, Cumberland WI 54829

Your next great cup
is waiting right here.

Stop by 1414 2nd Ave and taste the difference that care makes. We'll have your seat ready.

(715) 671-0000
Is this your business?This is my business